JEJUMA story began when tragically life ended for our beloved pug ‘Ceaser’. This 5 year old taught the meaning of unconditional love for owners Kasu, Saro, Memen and Thava. Over time, these siblings found an opportunity to create their own yogurt alternative and thus JEJUMA was born. Blue Hawk designed food packaging on the idea of pun flavoured frozen fruit yogurt based on pug colours fawn, apricot and black. This product redefined the pet food industry providing digestive care and skin cover exclusively only for pugs. JEJUMA; pug-tastically tasty.
BRANDING
Logo Design Packaging Design Lifestyle Photography